Brand Digital Manager/Director (F/M)

Brand Digital Manager/Director (F/M) | ZQ/2569/W

Offre pourvue
29/12/2016 - Réf. : ZQ/2569/W
Contrat :
CDI
Secteur : Distribution Sélective, Luxe
Rémun. : EUR à négocier Métier : Marketing / Marketing digital, Social Media, Top Management
Région :
Île-de-France
Entreprise :
employeur confidentiel

Description du poste

Blue-Search Conseil is an HR and executive search consultancy. It has specialized in the digital sector since its foundation 17 years ago, and supports groups of companies, start-ups and pure players in their expansion and digital transformation processes.

 

Our client, an international leader in the cosmetics industry, is looking for a:

 

Brand Digital Manager/Director (F/M)

in Paris

 

For one of their top selling brands, to lead the brand’s online presence.

 

Job Summary:

Under the responsibility of the brand CMO, the Brand Digital Manager/Director is responsible for strategy development and oversight of digital marketing, social media, search, consumer engagement, media production, E-Commerce, and Content planning.

 

The successful Brand Digital Manager/Director will:

  • Oversee the Social Media implementation , defining guidelines and editorial calendar, build and execute global and local social media paid campaigns
  • Design and conduct local adaptation of iMedia production for all initiatives
  • Manage SEO and SEM (Google and Youtube ads) strategy, in collaboration with media agency
  • Track and analyze websites traffic and e-sampling campaigns with relevant KPIs , implement newsletter strategy, manage website content and design
  • Develop eCommerce strategy for the brand across all initiatives, together with additional e-retailer relevant content. Track and analyze performance, provide recommendations to enhance brand visibility.
  • Manage content planning strategy, in collaboration with media agency and multifunctional team
  • Liaise with local markets

Profil requis

  • 7-10 years of experience in brand digital management
  • Expertise in online marketing, social media, traffic acquisition, eCommerce, and content marketing
  • Strong project management skills with an ability to influence and communicate effectively at all levels
  • Excellent ability to work in a fast-paced and demanding international environment
  • Customer focused orientation
  • Solid experience in the cosmetic and beauty industry
  • International experience appreciated

 

Are you interested in this opportunity?  Submit your application to Blue Search Conseil : 

 

Reference: ZQ/2569/W 

At: cvmail@blue-search.com

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